Benjamin Moore is much more than just a brand. It's a life style.







Through the change of color surroundings, a change of your life background, your dreams come true. You influence on your emotions, mood and feelings. You create exceptional, individual and unique world. You choose a life style.   

The claim „Your Life Style” refers to emotional nature of Benjamin Moore brand and exceptional target group, which pays a special attention to a style, best quality and originality of chosen solutions.  The prestige and elegance, these are the most important features of this legendary brand.

Exclusive, luxury Benjamin Moore paints change a climate of your room and make it dance with the changing light and entice you into spending more time there. 


The legendary brand.

In the contemporary world there is little brands with such a long, above 100 years history.  Each of them to survive the next decades were forced to create some standards and rules which provided an effective and efficient activity and fight with competitors, at a time the full satisfaction of Consumers.

Moore Brothers built their company on the solid base. They believed the company should pursue "The application of Intelligence to Industry based upon Integrity". Intelligence, Industry and Integrity become known as the "Three I's" and were adopted as the core values of the organization. These three pints were the basis for our "Triangle M" logo, developed in 1925 by L.P. Moore.  

The concept of The Three I's was expanded to be the guiding principles of the company in its dealings with customers, suppliers and employees. These values are also known today as Leadership, Innovation and Performance and continue as the company's core tenets.

Ideal connection the tradition and excellent, highest quality.  

Color, technology, innovation, and leadership define Benjamin Moore & Co. For more than a century, succeeding in these areas has motivated all who work here, and continues to inspire and direct our growth today. Unique, beautiful color collections, wide range of innovative technological advanced products provide that the Benjamin Moore brand is a synonym of elegance, prestige and the highest quality.

From the beginning (since 1883) we've created and sold excellent products that preserve, protect, and beautify our homes, buildings, and structures. We excel at creating a portfolio of products that our customers desire and demand.

"Benjamin Moore's prime objective: first-class paint at all times. Better tomorrow than yesterday." - Warren Buffett