There are INNOVATORS and imitators in the market. The first, the few who set the directions of development and introduce revolutionary solutions. The latter safely wait and watch to implement similar products after some time.
SIMILAR never means SAME GOOD...
2003. Benjamin Moore’s matt paint "REGAL N221" was launched to the Polish market (later version W221) with an innovative solution - "Ceramic Technology", which changed the quality of our customers’ life. It gave them much more than they expected - full comfort in washing and scrubbing the walls without changing the matte finish. The product set a new standard and raised the bar high for other paint manufacturers. Satisfied customers later called it "ceramic paint".
There was silence for many years, then paints from a new, very popular category began to appear like mushrooms after the rain. In 2012, the American manufacturer presented next, modified version of this paint - Regal Select 548.
Currently, almost every manufacturer offers "ceramics" in their portfolio, but Regal Select 548 paint with "Stain Release Technology" continues to be the benchmark in the market - a true "FORTRESS" impregnable for stains and dirt. Strong and independent enough to go beyond the category of "ceramic paints" created years ago and proudly emphasize the meaning of its name - REGAL means ROYAL, and SELECT - THE BEST. This is our NEW CATEGORY of paints, a brand in itself.
The hardest thing to improve is something that has proven its excellence over the years. Despite this, chemists from the "R&D" department of Benjamin Moore & Co. saw new opportunities. As a result, the improved version of Regal Select paint, marked as "N548", in the new Premium graphic design is even more durable, more resistant to stains and washing and scrubbing. And the painting now has a more attractive, almost velvety structure.
Cutting-edge, patented „STAIN RELEASE TECHNOLOGY” utilized in Regal Select N548 paint ensures incredible resistance of achieved finish to stains absorption and dirt pick-up as well as excellent resistance to washing and wet-scrub (class 1 according the Standard PN-EN 13300). Even after many repeated washing the finish do not change its original, matte gloss grade.
Dirt, grime and common household stains like, catsup, mustard, coke, coffee and washable can be easy removed from the wall with mild soap and water. Paint is users safe and produced in environmental friendly low VOC formula, provides an excellent flow properties and a mildew resistant coating.
Paint is intended for decorative and protective painting of high traffic interior walls in apartments and private houses (especially corridors, kitchens, children rooms, etc.), health care facilities, commercial objects, public utility facilities and food industry objects. Product meets the LEED® v4 Credit requirements.
Benjamin Moore manufactures its own, two most important paint components - binders and colorants, which allows it to introduce new product categories with exceptional parameters and impossible to copy, elegant colors.